Welcome to FITNESS CAREER MASTERY

BECOME UNFORGETTABLE. CHANGE LIVES.

Creating a life-changing and unforgettable fitness experience begins with making a deep connection with your clients... but the industry gives you no roadmap to show you how it's done!

THAT'S WHERE WE COME IN.

GET STARTED
BUILD A CAREER
FIND SUCCESS
CHANGE LIVES
THE FITNESS INDUSTRY SHOULD HAVE CLEAR CAREER PATHS WITH ACTION STEPS.
You became a fitness professional or opened your business to change lives and serve your community. It shouldn't be such a struggle to be successful. You shouldn't feel so frustrated and lost as you try to figure it out on your own.

We get it. We've been there. Don't risk burnout, or worse, quitting altogether. Step onto the path of Fitness Career Mastery, where we provide you with a clear roadmap and action steps to overcome what you're struggling with the most.

WE BELIEVE There’s no reason to go it alone.

Whether it’s becoming the rockstar trainer that makes each and every class worth the sweat or running the studio everyone wants to work out at, we know what it takes to get you there- and it's not what you think it is.

It doesn’t have to take 10 years to figure it out.

We’ve put in our 10+ years mastering the art of delivering a high quality workout experience, and building successful businesses from scratch. It takes doing it all to show you how to get it done. 

It’s easy to make a positive impact on the lives of others.

But not everyone knows the secret of how to do it. We’ll provide you with a step by step roadmap so you too can learn how to change not just people’s bodies, but also contribute to their mental health, personal empowerment, daily habits, and lifestyle choices. You'll become a brand they can count on and trust.

YOUR JOURNEY TO MASTERY STARTS HERE

STEP ONE: Tell us who you are

Current Fitness Professional

Wondering how other instructors sell out every class and build successful brands? We'll teach you the secret sauce that you're missing.

THIS IS ME!

Boutique Studio Owner

Struggling to consistently get and retain members? We see the same mistakes made everywhere- make sure you're not making them too!

THIS IS ME!
SERVICES

Instructor Development

We've taken over 10 years of global experience to empower fit pros with the tools and knowledge of industry veterans, so you don’t have to spend years figuring out how to create unforgettable class experiences on your own, and can get on the fast track to a successful career.

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SERVICES

Resources

From a podcast with hundreds of thousands of downloads around the world featuring top experts in the industry, to free webinars, live-streamed content, downloadable worksheets, and access to other experts, we provide you with everything you need to get started building the career you desire- for free!

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SERVICES

Consulting

We help studio owners with our business consulting, instructor training, and continuing education courses to fine-tune the experience that your clients have, so that you feel confident you are providing unforgettable classes with rockstar trainers… and ultimately become a destination in your community.

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Our Latest Podcast

Easily listen to every past FCM episode.

MORE EPISODES

Blog

The best information and actionable tips from the internet gathered in one place for you to learn how to reach your goals in the industry.

Business
Mastering the Way You Motivate & Use Motivational Cues

Motivation (n.): The reason or reasons one has for acting or behaving in a particular way.   Good motivation comes down to knowing not

Barry Ennis
April 21, 2020

Testimonials

“I just listened to Episode 113. *MIND BLOWN*. Literally everything you shared was exactly what I was trying to convey as my “why” for starting this brand and program. The clarity you all verbalized gave words to the emotion I feel in my soul is what I’m attempting to build. Thank you! You continue to make a positive impact on me and my journey!”
Brie
“When I’m not teaching, I’m listening to the Fitness Career Mastery Podcast to learn how to be a more engaging, supportive, inspiring instructor, as well as to learn how to continue to build a community. Thank you Shay and Barry! You’ve created something special!”
Rachael
“Barry and Shay are more valuable than your average consultants. They have their fingers on the pulse of the fitness industry, and are always talking to business owners!”
Sam
“Fitness Career Mastery is always giving me fresh ideas because of the amazing experience in group fitness that they have. I’ve been so inspired to get creative with my business in the fitness industry. Being part of the FCM community has made me so proud and grateful to be here!”
Ola
“FCM has had such an incredible impact on my life. As a new indoor cycling instructor, I’m hungry for information that will help me learn from the expertise of others. It has opened my eyes to new peerspectives, different ways to grow, and I couldn’t be more grateful to have found it”
Ali
“Fitness Career Mastery has served as an inspiration and a guide through my journey as a new yoga teacher. The podcasts have a great balance of humor and honest informative conversation and I always feel challenged and empowered after listening to pursue what makes me feel most alive as an instructor. My coaching call with FCM drastically impacted the way I see myself as a yoga teacher and has helped me maintain perspective while trusting in the journey.”
Melissa