If you work with your own personal training clients or come in to teach classes at a studio, it’s easy to just perceive yourself as just one person and not a business. After all, aren’t businesses entities with often physical locations and multiple employees? While this may not be the case, it doesn’t mean that you yourself shouldn’t treat yourself as a business. In this episode we talk with an incredibly successful trainer, fitness model, and business woman- Danielle Pascente-Hall. She talks to us about why it’s important to treat yourself as a business in the fitness industry, and the incredible things that can happen just by adopting that mindset. She also gives us some great tips on how to conduct yourself to be more professional and attract the opportunities you want.
What You’ll Learn from this Episode:
- How to stand out when you treat yourself as a business
- Value your worth
- Take action, be brave, and decide you’re ready
Here’s the Complete List of Tips:
(3:00) Danielle’s origin story
(18:21) Establish your own worth.
Small things, like punctuality, make a big difference.
Write down what your minimums are. What are you willing to do that maybe won’t provide a large source of income, but would be beneficial for exposure/experience? Separate it into categories: what I am willing to train for years for, what I am willing to do one event for, what I’m willing to shoot for, etc. Writing it down is important because you can come back to it when you need to make tough decisions and remind yourself of your long-term/short-term goals.
The more you say no to things you don’t want, the more you attract the things that you do want.
(29:00) Benefits of representing yourself vs having an agent
An agent can be helpful, but no one knows how much time and effort have gone into building your brand like you do.
Learning the in’s and out’s of the business you are trying to work into will allow you to pitch yourself without the agents help. A lot of companies may try to scam people without agents, but if you know what you’re doing that won’t happen. Have a rate sheet prepared that is detailed. Sometimes people will say the money isn’t there, but you know your worth and you stick to it.
Professionalism attracts professionalism.
(37:14) Online business platform advice
You will feel more confident as soon as you start taking action. Just go for it.
It may take time and be tedious but stick with it.
(48:00) Tips to put your best professional face forward
Deliver what you say you are going to deliver. Better yet, over deliver. Be on time (or early) and be prepared (or over prepared).
Have a professional appearance.
Be timely answering e-mails.
Other References in This Episode:
Sample Rate Sheet and Invoice in our FCM Resources